Online reputation management for doctors, clinics and hospitals

It's everything that shapes what a patient sees when they look you up: your ratings and reviews, how you reply to them, and how complete and consistent your profiles are on Google, Practo, Justdial and other platforms. Good reputation management means more genuine reviews, calm replies and no outdated or wrong information anywhere.

Yes. For a hospital we cover the main hospital profile and the doctors' profiles on Google, Practo and Justdial, reply to reviews within 48 hours, and report every month which departments or desks the complaints point to. Because the work depends on the number of doctors and profiles, it is quoted after the free audit.

Only if a review breaks Google's rules, for example if it's fake, off-topic, abusive or posted by a competitor. We flag those with evidence and follow up. Genuine negative reviews can't be removed by anyone, and agencies that promise it are misleading you. What works is a calm reply and more genuine reviews that put the one bad experience in context.

Usually because Google's systems found a pattern it treats as fake: reviews from relatives, friends or staff, many reviews in a short burst, or reviews posted from the same device or network. Google uses its Gemini models to catch these, and removed or blocked over 292 million reviews in 2025. When a profile gets flagged, genuine reviews can be caught too. The only lasting fix is a steady flow of real patient reviews, spread over time.

Ask every patient at the same point in their care, such as the end of a treatment plan or the first follow-up, and make it easy with a direct link. You can say that a few lines about their experience help other patients decide. What you can't do is tell them what to write, such as asking them to mention a treatment or a staff member's name. Google's policy bans that.

Wait before replying, and never argue. Don't confirm the person was your patient, don't mention their treatment and don't blame them. Thank them, say you take it seriously, and give the clinic number so they can speak to you directly. The reply is really written for the next hundred patients who will read it.

We document why it looks fake, check your records, report it to the platform and reply calmly that you can't find a record of the visit. If it's part of a pattern, keep screenshots and speak to a lawyer. We're not lawyers and don't give legal advice.

In our experience, a wrong commitment or poor service: a promise about pain, sessions or cost that wasn't kept, a long unexplained wait, a fee that changed, or a rude reply at the desk. Fixing those at the clinic improves your rating more than any reply.

Usually because earlier reviews came from relatives, friends or staff. Google's systems flag the profile, and genuine reviews can be caught in the clean-up. A steady flow of real patient reviews over time is the only fix.

Google comes first, because most patients search there. After that, Practo and Justdial matter in most cities, with Lybrate, MyUpchar and Sulekha also showing up in search results for doctors' names. Your own website and LinkedIn profile matter for patients checking your credentials.

The October 2026 guidelines bar fake or paid reviews, and bar a doctor from requesting or sharing reviews for professional promotion on social media. They don't clearly say that asking a patient for an honest Google review is banned. So we ask every patient the same way, never offer anything in return, and never repost reviews on social media or in ads. If your state council has told you something different, follow that.

Yes, briefly and in your own words. It shows people reading your profile that the clinic is attentive, and it's a chance to thank patients without mentioning their treatment.

It depends on how many platforms and locations you need covered. Review replies and the review routine for Google are already part of our ₹6,999 Google Business Profile plan. Wider reputation management across all platforms is quoted after the free audit.